‘Review your Relationship’ Campaign
2023
The campaign targets Australian youth aged from 11-24 – educating those that are new to developing meaningful relationships on the symptoms of healthy and unhealthy relationships. It aims to provide information and resources, as well as a safe place for its audience to reflect upon their current, significant relationships, and check in with themselves about how they feel about said relationships.
Review your Relationship is an awareness and educational campaign that aims to minimise the impact and growth of abusive behaviours within platonic or romantic young Australian relationships.
The campaign includes an informative poster series and social media posts, an interactive and comprehensive quiz, an animatic video advertisement, a website, and merchandise.
These campaign outcomes have been selected to best reach and engage with the younger target audience.
